Hi I'm Ashok.

I'm a senior UX designer experience working at IBM, a startup, and a mid-sized company

I am not only providing design solutions. But scalable designs that are meaningful and deliver the business outcome.  Drawing on my experience with multiple companies’ design strategies, I would help you build systems that drive your customers’ and organization’s growth.

Each week, I share actionable tips, practical life advice, and highlights directly to your inbox. It’s free to join and always will be.

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50+

Project Complete

65+

Satisfied Clients

98%

Project Success

#1 Digital Solution Startup Worldwide

5.0

Based on 56 reviews

Companies I’ve Worked with

Before you can make that leap, you want to be sure that

30+

Top brands paying partners

€2M+

In annual sales revenue

User-centric approach

Quick validation

Insight driven roadmap

Long-term relationships

The journey is full of uncertainty, pressure, and constant trade-offs.

I am building fast but struggling to prove user demand. Engagement is low, feedback is limited, and your budget is shrinking. Without validation, every feature feels like a gamble.
Beneath the surface, there’s frustration — the fear of wasting effort, the anxiety of competing with bigger players, and the nagging doubt: “What if this doesn’t work?”
You believe that good ideas shouldn’t fail because of poor execution.

08

+

Years Experience

You believe small teams deserve access to the same design strategies that help large companies succeed. And you’re right.

More About us

My Successful Projects

Solutions Tailored for Your Needs

At your organisation, I’ve been where you are.

Idea to Validation Process

I’ve seen promising ideas stumble—not because the founders lacked vision, but because they didn’t have the data or design clarity to move forward confidently. I know how painful it is to invest months in development, only to realize you built something users don’t need.

Idea's Brainstorming
User research
Competitive Analysis
Concept validations

Scalability

Business Growth

Strategic Planning

Service Image

Digital Product Development

I have worked with leading organizations like IBM and Xoriant, helping them validate ideas, refine user experiences, and deliver products people love. Now, I bring that same level of insight to the organisations, giving teams the structure and confidence to succeed.

Research & Analysis
Design & Prototyping
Planning & Strategy
Development & Engineering

Product Design

Scalable Products

Development

Service Image

Simple Pricing for Every Team


You don’t need to wait months or raise your next round to validate your idea. Start today with our UX Foundations Package—a focused sprint designed to help you test assumptions, refine your product direction, and launch with confidence.

Foundations Package

UX Foundations

Understand major user pain points and validate product ideas before development through actionable UX audits, wireframes, and research insights.

€3,500

/month

Schedule a Meeting

Who it's for:

Startups or teams launching a new product or revamping a small feature.

What’s Include:

  • UX audit: Existing product or concept

  • User research: Interviews, surveys, or analytics review

  • Website: Single-page website design

  • User flows and wireframes: For key screens

  • Turnaround Time: 21 business days per project

Pro Package

UX + UI Design & Testing

Launch polished, user-friendly products that reduce development risk and improve conversions through high-fidelity UI design, interactive prototypes, and usability testing.

€7,499

/month

Schedule a Meeting

Who it's for:

Growing startups, SaaS companies, or agencies looking to launch or improve a product.

Everything in Foundations plus:

  • Quick interactive prototypes (clickable)

  • Usability testing with up to 5 real users

  • Iteration based on testing feedback

  • Follow-up 1-hour consultation

  • Design system starter kit for consistency

Premium Package

End-to-End UX Strategy & Growth

Drive measurable business growth and long-term product success through end-to-end UX strategy, analytics, accessibility, A/B testing, and continuous optimization.

€19,999

/month

Schedule a Meeting

Who it's for:

Tech companies, SaaS, or high-growth startups that want measurable business impact.

Everything in Pro plus:

  • Feature prioritization: Product strategy consultant

  • Advanced analytics & KPI tracking: Conversion, engagement, retention

  • Accessibility: Inclusive design compliance

  • Workshops or training: Empower internal team to maintain UX standards

  • Customer journey mapping: Visualize end-to-end experience for strategy decisions

Foundations Package

UX Foundations

Understand major user pain points and validate product ideas before development through actionable UX audits, wireframes, and research insights.

€9,999

/Quarter

Schedule a Meeting

Who it's for:

Startups or teams launching a new product or revamping a small feature.

What’s Include:

  • UX audit: Existing product or concept

  • User research: Interviews, surveys, or analytics review

  • Website: Single-page website design

  • User flows and wireframes: For key screens

  • Turnaround Time: around 3 months

Pro Package

UX + UI Design & Testing

Launch polished, user-friendly products that reduce development risk and improve conversions through high-fidelity UI design, interactive prototypes, and usability testing.

€19,999

/Quarter

Schedule a Meeting

Who it's for:

Growing startups, SaaS companies, or agencies looking to launch or improve a product.

Everything in Foundations plus:

  • Quick interactive prototypes (clickable)

  • Usability testing with up to 5 real users

  • Iteration based on testing feedback

  • Follow-up 1-hour consultation

  • Turnaround Time: around 3 months

Premium Package

End-to-End UX Strategy & Growth

Drive measurable business growth and long-term product success through end-to-end UX strategy, analytics, accessibility, A/B testing, and continuous optimization.

€59,999

/Quarter

Schedule a Meeting

Who it's for:

Tech companies, SaaS, or high-growth startups that want measurable business impact.

Everything in Pro plus:

  • Feature prioritization: Product strategy consultant

  • Advanced analytics & KPI tracking: Conversion, engagement, retention

  • Accessibility: Inclusive design compliance

  • Workshops or training: Empower internal team to maintain UX standards

  • Customer journey mapping: Visualize end-to-end experience for strategy decisions

The cost of not validating is almost always higher than the cost of doing it.

Without validation
You risk building features no one uses.
You burn through precious time and capital.
You miss the window to adapt before your competitors do.

I’ve seen too many ideas fade because they launched blind. Don’t let that be your story. Validate before you build.

08

+

Years Experience

You believe small teams deserve access to the same design strategies that help large companies succeed. And you’re right.

More About us

What Clients Say About Us

My clients' testimonials reflect my dedication to exceeding expectations and delivering impactful, tailored solutions.

5.0

Their ability to combine creativity with data-driven strategies is incredible. They helped us optimize our business and achieve measurable growth. I highly recommend them to anyone looking for impactful solutions!

David Anderson

Marketing Director

5.0

Working with this team was an absolute pleasure. Their passion for delivering great results was evident at every stage of the project.

Michael Johnson

Founder, Digital Horizons

4.9

The team went above and beyond to understand our needs and deliver solutions that truly made a difference. Their expertise and creativity helped us achieve results we didn’t think were possible!

Ethan Williams

Co-Founder

4.9

Their ability to combine creativity with data-driven strategies is incredible. They helped us optimize our business and achieve measurable growth.

Thomas Brown

Product Manager

5.0

Their ability to combine creativity with data-driven strategies is incredible. They helped us optimize our business and achieve measurable growth. I highly recommend them to anyone looking for impactful solutions!

David Anderson

Marketing Director

5.0

Working with this team was an absolute pleasure. Their passion for delivering great results was evident at every stage of the project.

Michael Johnson

Founder, Digital Horizons

4.9

The team went above and beyond to understand our needs and deliver solutions that truly made a difference. Their expertise and creativity helped us achieve results we didn’t think were possible!

Ethan Williams

Co-Founder

4.9

Their ability to combine creativity with data-driven strategies is incredible. They helped us optimize our business and achieve measurable growth.

Thomas Brown

Product Manager

Latest Blogs and Insights

Frequently Asked Questions

Find answers to common queries quickly with our comprehensive FAQ section.

How do I get started?

How do I know you are the right person for my organization?

What if I already have an MVP or product in progress?

How much does it cost to validate my idea?

How long does your validation process take?

Why should I validate my idea before building?

Have a Concept in Mind? Don't Hesitate to Contact  with Me!

I partner with organizations to transform uncertainty into clarity. Using our structured validation process, we help you understand your users, test your ideas, and deliver user-validated designs in just 2–3 weeks—saving you time, money, and stress.